SATO launches Judo XL, a hand labelling system to mark items using big, bold fonts

Singapore, May 06 2008 – SATO, a pioneer in the Automatic Identification and Data Collection (AIDC) industry and a leader in barcode printing, labelling, and EPC/RFID solutions announced its latest line of hand labelling systems: JUDO XL, which equips end-users with the capability to mark or code items with larger, bolder alphanumeric characters.
The JUDO XL builds on the success of Kendo and Judo, one-line and two-line benchmark-setting hand labelling systems respectively. JUDO XL offers extensive alphanumeric capability in larger, bolder print – font height of up to 7.6mm.	JUDO XL
The enhanced functionality makes it perfect for larger-sized promotional labelling applications such as specially discounted prices, bundle sales and price markdown. It is also ideal for food safety related applications to mark and monitor ingredient freshness. Applications also extend to manufacturing processes, wherever there is a need to mark or code items for quality assurance. The JUDO XL has a host of user-friendly features: its ergonomic design, including a light, comfortable grip, makes it well-suited for repeated use without end-users feeling much fatigue. Its wide open path means that label loading is now a simple task. It can accommodate various label types, from face-in and face-out to rectangular and wavy labels. The easy-to-load ‘drop in’ ink rollers are neatly contained in plastic capsules. It ensures that end-users’ hands are kept clean. The ink rollers are also uniquely designed for optimum release rate to guarantee the clearest printout possible on the label. “The JUDO XL fits the ‘low-cost, high-value’ requirements of businesses especially in the retail sector. SATO remains committed to developing products that improve accuracy, operational efficiency and productivity through a fast and easy-to-manage marking or coding solution,” said Kaz Matsuyama, Managing Director of SATO International.

For Investor Relations, please visit http://www.sato.co.jp/english/ir/index.html

About SATO
SATO is a pioneer in the Automatic Identification and Data Collection (AIDC) industry and the inventor of the world’s first electronic thermal transfer barcode printer. It revolutionised the barcoding industry by introducing the Data Collection System (DCS) & Labelling concept – a total barcode and labelling solution providing high quality barcode printers, scanners/hand-held terminals, label design software and consumables. SATO is one of the first in the industry to introduce a complete, multi-protocol EPC-compliant, UHF RFID solution.

SATO is publicly listed on the first section of Tokyo Stock Exchange in Japan. It has worldwide offices in the United States, Belgium, France, Germany, Spain, United Kingdom, Poland, Singapore, Malaysia, Australia, New Zealand, Thailand and China. For the fiscal year ended March 31, 2007, it reported revenues of US$705 million. More information about SATO Corporation can be found at www.sato.co.jp/english

About SATO International
SATO’s international global headquarters, SATO International Pte. Ltd. is located in Singapore. Previously an international division, it was incorporated as a holding company in Singapore in 2001 to oversee the sales, marketing and customer services activities of all its Group Member Companies. More information about SATO International can be found at www.satoworldwide.com

Contact:
Yuji Shimizu
Manager, Corporate Planning
SATO International PTE. LTD.
438A, Alexandra Road #05-01/04
Alexandra Technopark
Singapore 119967
Tel: (65) 6271-2122
Fax: (65) 6271-2151
Email: communications@sato-int.com

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