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ECONANO was featured on a Japanese TV program.

Labels absorb CO2 emissions at the point of incineration -TV Tokyo

[ English Script ]
News Reporter:
These labels are used on food packing. 4.34 billion square meters of these labels are consumed globally each year. This heavily consumed label has now become eco-friendly.
What kind of label is this?

The label has already been released. Although it may look like an ordinary label, it is actually capable of reducing CO2 at the point of incineration. This product was co-developed by SATO, a label manufacturer, and a venture company of the Tokyo University of Science.

This is the world’s first label that contributes to CO2 reduction. The secret to absorbing CO2 lies in the label adhesive. Nano vesicle capsules (NVC) of CO2 absorbent are added to the adhesive. These draw in the carbon released at the point of incineration and therefore reduce the amount of CO2 emitted.

Let’s try burning some labels. Here is a normal label. We burned a normal label and an ECONANO label, and compared the results. Here is the ECONANO label after being burnt. It is black and resembles charcoal. The agent in the label absorbs the carbon molecules, thus when incinerated only the coal-like carbide remains.

Researcher – Tokyo University of Science Venture Company ACTEiiVE:
With a normal label, 97% of the CO2 contained within is released during its incineration, whereas with an ECONANO label, 73% of the CO2 contained in the label is released. This is a reduction of roughly 20 % in comparison to normal labels.

News Reporter:
This technology of CO2 absorption is to be considered for utilization in other products besides labels such as shock absorption materials and garbage bags.

Masahiko Abe, Tokyo University of Science:
This technology has many possible uses therefore we hope to develop it for use in other products.

News Reporter:
At this moment operational costs are about 20% higher than when using normal labels, but SATO hopes to increase production capabilities in order to reduce costs.